London based digital agency

We design and develop highly engaging websites, digital marketing and CRM campaigns, that drive business growth.

We’re a digital agency in London. We create websites, digital marketing and CRM campaigns that build connections with your customers.

We’re digital experts – developers, designers and writers – with big agency experience and a personal approach. Before we were Exemplify, we’ve worked with the UK’s best-loved brands including O2, NatWest, Samsung, Travelodge, Wickes, National Express, Tesco and Vodafone.

Photo of Dan
I’ve always been passionate about business and digital marketing. So I wanted brands to benefit from the knowledge, skills, experience and connections I’ve made working at some of London’s top digital and creative agencies over the past 13 years.

At Exemplify we bring you big agency experience, with the personal touch of a boutique digital agency.
Dan DuffyManaging Director


We work with you to develop, design and deliver digital campaigns, websites and dynamic CRM programmes.


Sprucing up your site? Building one from scratch? We manage every step of design and development.

  • Wireframing, UX and content audits
  • Responsive website design for mobile
  • Development
  • CMS setup, integration and training

Digital marketing

Discover targeted, trackable solutions that will increase your sales and get your brand noticed, while giving you the insights to get the most from your media budget.

  • Display advertising
  • Tracking and optimisation
  • eCommerce optimisation
  • Animation and video


Drive brand engagement and develop relationships with your existing customers. Talking to the right customers at the right time, while testing different messaging and offers to give you valuable insights.

  • Personalised, segmented and targeted email campaigns
  • Automated and triggered communications
  • Testing, measurement and optimisation
  • Measurement, analysis and insights


Let’s get together for coffee and a chat.

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